TechSpin: Poor Steve Jobs. A Control Freak's Nightmare

Dreyfuss, Joel
February 2008
Red Herring;2/19/2008, p3
Trade Publication
The author comments on the performance of Steve Jobs, chief executive officer (CEO) of Apple Inc. The author states that Jobs, in his term, is able to control the price, keep demand high, and avoid commoditization. The author believes that Jobs does not care about being second in the market and that he only has to manage his deals with AT&T and the record companies. The author mentioned that Chinese hackers that run the grey market iPhones.


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