TITLE

New promotions: How low can we go?

AUTHOR(S)
Sloan, Carole
PUB. DATE
December 2008
SOURCE
Furniture/Today;12/15/2008, Vol. 33 Issue 15, p23
SOURCE TYPE
Trade Publication
DOC. TYPE
Editorial
ABSTRACT
The author reflects on the promotional campaigns of various furniture retailers in the U.S. The author expresses that the campaigns or gimmicks are launched in an effort to attract customers amid market conditions. She provides an overview on the cash discounts offered by New York-based Mooradians Furniture and specialty chain store Raymour & Flanigan Furniture.
ACCESSION #
35772112

 

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