User Content Powers Mobile TV

Wickham, Rhonda
October 2007
Wireless Week;10/15/2007, Vol. 13 Issue 16, p4
Trade Publication
The author offers her views on the growth of user-generated programs in mobile television (TV) programming. Accordingly, operators and analysts are insisting on the trend toward short programs or clips that provide people with something to view while waiting in line, between flights and during commutes. She believes that viewers will opt for short videos and advises the mobile TV operators to be aware of the growing popularity of user-generated programs as they have the length, variety and genre mix they would like to offer.


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