Tapping technology to hear from you

Sauer, Bruce
October 2007
Trailer / Body Builders;Oct2007, Vol. 48 Issue 12, p4
Trade Publication
The author discusses how e-mailing is the most effective way to reach out to readers regarding surveys. The author claims that attempts by postal mail, and phone calls have not contributed as much as e-mailing readers. The author also stresses the importance of staying in touch with the readers. He claims that his industry magazine exists with the intention of providing the reader with more information that the reader can use to help them run their businesses.


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