TITLE

Analyzing the Sales Process

AUTHOR(S)
Dickie, Jim
PUB. DATE
October 2007
SOURCE
CRM Magazine;Oct2007, Vol. 11 Issue 10, p10
SOURCE TYPE
Trade Publication
DOC. TYPE
Editorial
ABSTRACT
The author argues that customer relationship management (CRM) system should provide sales manager with insight into sales and marketing. He argues that CRM needs to provide more benefits to salespeople and sales management. He is convinced that sales analytics solutions enable salespeople and managers to make accurate sale forecast.
ACCESSION #
26901443

 

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