TITLE

Everyone's Gone to the Movies

PUB. DATE
July 2007
SOURCE
Multichannel News;7/9/2007, Vol. 28 Issue 27, p12
SOURCE TYPE
Periodical
DOC. TYPE
Editorial
ABSTRACT
The author reflects on the airing of Hollywood generic movies by networks specializing on informational and documentary programs, such as Animal Planet and TV Land, in the U.S. He stated that such activity diminishes the sanctity of the brands and find it inappropriate. Moreover, he cites the ratings of these networks compared with the others, showing that Animal Planet has better ratings.
ACCESSION #
25736162

 

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