Mixed Media

Murdoch, Rupert
May 2007
Forbes Asia;5/7/2007, Vol. 3 Issue 8, p70
The author comments on the use of networking in businesses. He identifies the changes that occurred in the media industry, including the way people acquire news and entertainment, as well as the expectations of people of media. However, he states that the age of content has not yet ended and that people still want content. He stresses that old media should follow how young consumers prefer receiving news and entertainment.


Related Articles

  • Financial reality prompts news organizations to share content. Washkuch, Frank // PRWeek (U.S. Edition);8/1/2009, p21 

    The article focuses on the reasons why news organizations have engaged in content sharing in the U.S. It has been stated that content sharing is used by news organizations and broadcasters in New York. Content sharing has been perceived to be important because a coverage on a specific event has...

  • THE AGENCY OF CONTENT CREATORS. ERSTAD, OLA // Javnost-The Public (European Institute for Communication & Cultu;2013, Vol. 20 Issue 2, p67 

    The aim of this article is to discuss some key challenges of content creation as a social and cultural practice, with agency as the analytic lens. The agency of content creators has partly been related to tensions around personal engagement using digital media, and partly about the growth of...

  • Doing more with less. Ohanian, Tom // TVB Europe;May2010, p32 

    The article discusses the trend of the Media and Entertainment (M&E) industry amid the faltering economy and decreased budgets that equates to a loss of time, effort and money. It states that the amount of media content aggregated from multiple sources are increased for consumption in different...

  • Lectura crítica de medios: una propuesta metodológica. Alvarado, Morella // Comunicar;2012, Vol. 20 Issue 39, p101 

    This work analyzes some aspects on which the development of critical thinking is based starting with the contributions of critical theory to the educommunicative perspective, as a bedrock for reflection on the media. This work reviews the characteristics of the critical subject and...

  • A Lifeboat for the Media. Stroehlein, Andrew // Transitions Online;3/27/2006, p1 

    The author offers lifeboat strategies that can maintain media skills and journalistic integrity in Uzbekistan. He proposes the establishment of an independent journalism training center in Central as well as a Central Asian news agency, supported by international donors. He emphasizes the need...

  • A CONTENT ANALYSIS OF CONTENT ANALYSES: TWENTY-FIVE YEARS OF JOURNALISM QUARTERLY. Riffe, Daniel; Freitag, Alan // Journalism & Mass Communication Quarterly;Winter97, Vol. 74 Issue 4, p873 

    Presents a study which examined the increasing number of articles employing quantitative content analysis in 1971-95 `Journalism and Mass Communication Quarterly.' Focuses of these articles; Examination of the research methods used in these articles; Method use in this study; Results of this study.

  • Noize. Molenda, Michael // Guitar Player;May2006, Vol. 40 Issue 5, p8 

    The article analyzes the concept of content in mass media, such as its modern concept and comprehensive cultural definition.

  • THE SEARCH FOR STRATEGIC SILENCE: Discovering What Journalism Leaves Out. Lentz, Richard // American Journalism;Winter1991, Vol. 8 Issue 1, p10 

    The article discusses the methodological concerns associated with the search of editorial omissions, which were identified as episodes of strategic silence. It says that strategic silence adopts strategy and tactic, which is a process producing symbols and images appropriate to the strategy of...

  • Evolution of the Spanish media agenda (1980-2010). Longitudinal analysis of the front pages of two of the most important Spanish newspapers. López-Rabadán, Pablo; Casero-Ripollés, Andreu // Revista Latina de Comunicación Social;2012, Issue 67, p470 

    The newspaper front page is a preferential media space where the journalistic selection and hierarchy are explicitly reflected. This article presents the results of a longitudinal study of the evolution of the Spanish media agenda, based on the analysis of two of the most important Spanish...


Read the Article


Sign out of this library

Other Topics