Mobile search is the next big thing--for real this time

Sullivan, Danny
March 2007
Advertising Age;3/26/2007, Vol. 78 Issue 13, p21
Trade Publication
The article presents an editorial on internet searching with mobile phones. The author discusses his broadband internet-equipped cell phone, and the ease with which he searches the web. The author discusses the efforts of search engine companies Google and Yahoo to promote mobile web browsing. The author states that Google is the leader in mobile web searching.


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