TITLE

Offsetting is not enough

AUTHOR(S)
Kemp, Ed
PUB. DATE
February 2007
SOURCE
Marketing (00253650);2/28/2007, p17
SOURCE TYPE
Trade Publication
DOC. TYPE
Editorial
ABSTRACT
The article presents the author's comments about the need for companies in Great Britain to reduce carbon dioxide emissions instead of offsetting them. The author says that companies have been accused of misleading consumers by using offsetting. He says that it can damage a firm's reputation. He says that the first objective of companies should be to reduce emissions.
ACCESSION #
24420402

Tags: EMISSION control;  ATMOSPHERIC carbon dioxide;  BUSINESS enterprises;  EDITORIALS;  CORPORATE image

 

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