Flouting Conventional Wisdom

Pond, James
January 2007
FoodService Director;1/15/2007, Vol. 20 Issue 1, p18
Trade Publication
The article offers reflections on conventional wisdom in the foodservice industry. Conventional wisdom asserts that trends migrate into the non-commercial realm from virtually every other segment of the foodservice industry, from fine dining to quick-service and everything in between. It is of no dispute that non-commercial customers demand the same menu diversity and trendiness they experience at restaurants on the street. But once inside a non-commercial facility, a food or menu item does not just magically flourish.


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