Reports of One's death exaggerated

Kassam, Isabelle
December 2006
Mortgage Strategy;12/18/2006, p25
Trade Publication
The author reflects on the premature demise of the One account in Great Britain. She argues that an internal memo about plans for 2007 had been misunderstood by staff on the speculations that the company is closing down. She suggests that the One account should be way out in front from its catching headline first day as Virgin One Account.


Related Articles

  • Investor Group changes name to WHK. Kelly, Ross // Money Management;11/3/2005, Vol. 19 Issue 41, p6 

    Reports that large listed accountancy and financial planning firm Investor Group has changed its name to WHK Group. Purpose in the decision of the firm to change its name; Financial performance of the firm; Information of the firm's purchase of two Victorian accountancy firms.

  • Correction.  // Journal of Business (10756124);7/15/2004, Vol. 19 Issue 15, p2 

    Provides corrections related to name change of Sandpoint.com Real Estate.

  • Credit union plans new name, additional branch. Hesse, Jennifer // Journal of Business (10756124);7/15/2004, Vol. 19 Issue 15, p8 

    Reports on the plan of Spokane Postal Credit Union, Washington, to change its name and logo. New name; Expansion of the field of membership; Impact of the new name on the company.

  • O Esso, Esso, where is thy double ss? Wolkomir, Richard // Smithsonian;Nov84, Vol. 15 Issue 8, p240 

    Comments on the trend towards corporate name changes. Estimated number of name changes per year; Expenses associated with name changes; Effect of the urge-to-merge craze on name changes.

  • Correction.  // Financial Management;Nov2003, p10 

    Presents a correction for an article on the organization name of the Institute of Cost and Works Accountants.

  • New brand for longtime area CPA firm. Francis, Robert // Fort Worth Business Press;11/2/2009, Vol. 25 Issue 40, p10 

    The article reports on the name change of the certified public accountant (CPA) firm Weaver and Tidwell LLP to Weaver in Fort Worth, Texas. The name change will be utilized on the Web site of the firm, media materials and advertising campaign. Chief operating officer (COO) Kerry D. Caves says...

  • ICAEW drops name battle, but retains merger hopes. Nixon, Alice // Accountancy;Mar2006, Vol. 137 Issue 1351, p5 

    The article focuses on the ICAEW, which dropped its proposal to change its name to the Institute of Chartered Accountants. The plan was part of the failed merger with CIPFA. Accountants opposed the name change because it lacked a geographical description. ICAEW chief executive officer, Eric...

  • Novotel Norwest.  // Travel Daily;9/30/2014, p2 

    The article reports on the decision of Accor SA, a French hotel group based in Paris, France to change the brand name of Crown Plaza Norwest Sydney as Novotel Sydney Norwest.

  • 2005's Death & Birth Announcements.  // Credit Union Journal;12/26/2005, Vol. 9 Issue 51, p16 

    A list of changes in the names of several credit unions in the U.S. is presented.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics