TITLE

Keeping Customers

AUTHOR(S)
Garcia, Bob
PUB. DATE
September 2006
SOURCE
Wireless Week;9/15/2006, Vol. 12 Issue 19, p45
SOURCE TYPE
Trade Publication
DOC. TYPE
Editorial
ABSTRACT
The article focuses on ways on which wireless carriers can maintain their customers' satisfaction and loyalty. According to Yankee Group analyst Ari Bannerjee, carriers are investing in solutions that will help them retain their customers. Automation is one way of producing satisfied loyal customers. There is a need for carriers to invest in easy-to-use interface solutions that will satisfy their customers.
ACCESSION #
22351351

 

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