Now that toothpaste can terrify us

Sauer, Bruce
August 2006
Trailer / Body Builders;Aug2006, Vol. 47 Issue 10, p4
Trade Publication
The author reflects on the impact of perception on companies that provides commercial trucks and trailers. He mention the changes in the perception of airport security personnel on gels and liquids after the foiled terrorist attack on U.S.-bound commercial airplanes in Great Britain. He explains the change in the perception of a truck equipment distributor who set up his own sub-dealers.


Related Articles

  • NEWS MEDIA EXPOSURE AND SELF-PERCEIVED KNOWLEDGE: THE ILLUSION OF KNOWING. Park, Cheong-Yi // International Journal of Public Opinion Research;Winter2001, Vol. 13 Issue 4, p419 

    Focuses on a study which investigated the illusion of knowing phenomenon, the gap between actual knowledge of current affairs and the self-perceived knowledge. Review of related literature; Data and methods used; Findings.

  • Branded? Bernstein, Peter // Telephony;3/4/96, Vol. 230 Issue 10, p21 

    Opinion. Argues about negative tendencies in telecommunication companies. Reference to the telecommunication reform act; Problems with brand equity.

  • More consolidation, job loss expected for equity market.  // Westchester County Business Journal;07/27/98, Vol. 37 Issue 30, p19 

    Reports on the results of the survey `1998 Reuters Survey of U.S. Larger Companies.' Overbrokering of American equity market; Concentration on the buy-side; Plan of corporations to increase direct contact with buyside.

  • What's your opinion?  // Central Penn Business Journal;3/19/2010, Vol. 26 Issue 12, p16 

    The article encourages readers to submit their letters containing their opinions on several issues concerning the business industry in Pennsylvania.

  • 2000 Best of Louisville.  // Louisville Magazine;Jul2000, Vol. 51 Issue 7, p54 

    Reports on a public opinion poll ranking the top businesses in Louisville, Kentucky.

  • Do you wish you were smarter?  // Adweek Western Edition;12/12/94, Vol. 44 Issue 50, p24 

    Presents the results of a survey by `Adweek' magazine aiming to find out whether the majority of people wish they were smarter.

  • Bustin: 745 days free of lost-time injuries.  // Trailer / Body Builders;Jun2009, Vol. 50 Issue 8, p45 

    The article reports on the safety record of Bustin Industrial as of June 2009. The company announced that it has achieved 745 working days without lost time injury. According to Mike Williams, company president, Bustin takes pride in the record considering that it is recognized as a safety...

  • Industry Newsdesk.  // Trailer / Body Builders;Sep2004, Vol. 45 Issue 11, p12 

    Presents news briefs on the trailer industry in the U.S. as of September 2004. Award received by Wabash National Corp. for the cost savings and improvements in productivity it has achieved; Designation of Jack Olsta Co. as the dealer of carbon steel vacuum and transport tank trailers of Troxell...

  • Great Dane opens Pennsylvania facility.  // Refrigerated Transporter;Aug2004, Vol. 40 Issue 3, p40 

    Reports that Great Dane Trailers has opened a branch in Mount Joy, Pennsylvania to serve an increased customer base within the region.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics