Right to the Core

Schwabe, Paul
April 2006
Pomona;Spring2006, Vol. 39 Issue 2, p61
Academic Journal
Looks at fruit marketing in the U.S. Inability of some growers to disclose the variety of fruits they offer to their consumers; Problem encountered in the labels of fruit varieties or improved clones of varieties; Intention of fruit growers to mislead the public by labeling a fruit variety under the name of another variety which are sold at grocery stores.


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