TITLE

The decline and fall of TV advertising

AUTHOR(S)
Haley, Brad
PUB. DATE
February 2006
SOURCE
Advertising Age;2/27/2006, Vol. 77 Issue 9, p28
SOURCE TYPE
Trade Publication
DOC. TYPE
Editorial
ABSTRACT
The article comments on the declining status of television advertising in the U.S. A description of the effectiveness of television advertisements is presented. It discusses how the end of television advertising will benefit the viewing public. A list of the factors contributing to the decline and fall of television advertising is presented.
ACCESSION #
19920386

 

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