A Plan for Broadband Battle

Spieckerman, Lee
February 2006
Multichannel News;2/27/2006, Vol. 27 Issue 9, p19
Reflects on how cable companies in the U.S. can succeed in a competition brought about by broadband technology. Retention of customers; Ability to provide customers control of technology; Capitalization on television-based commerce.


Related Articles

  • Competitive Readiness Comes From A Companywide 24/7 State of Mind. Fast, Ellen // Cable World (10427228);6/9/2003, Vol. 15 Issue 23, p18 

    Talks about competitive readiness in the cable industry. Details on customer and employee loyalty; Factors to consider to increase a company's competitive vitality; Capabilities of broadband.

  • Win-Back Starts Before Customer Is Lost. Cimperman, John D. // Multichannel News;02/19/2001, Vol. 22 Issue 8, p53 

    Calls on cable television companies to enhance the customer loyalty of their subscribers in the United States as of February 19, 2001. Subscribers' reasons for leaving a cable television company; Importance of establishing a relationship with subscribers.

  • Cable TV: A Vanishing Breed? Michaels Jr., J. Patrick // Multichannel News;8/29/2005 25th Anniversary, Vol. 26 Issue 36, p30 

    Claims that emerging technological trends brought about the redefinition of the U.S. cable industry. Historical background of the cable television service in the country; Markets in competition with the cable industry; Influence of high-speed broadband capacity on service rates.

  • SNATCHING DIGITAL DNA. Spangler, Todd // Multichannel News;4/30/2007, Vol. 28 Issue 18, p1 

    The article reports on the competition between Websites and Cable Networks due to the growing popularity of broadband television. Former president of Nickelodeon Herb Scannell created Next New Networks, a 16-person Manhattan-based startup whose mission is to create some 101 "micronetworks"...

  • POL IS CABLE READY. McClintock, Pamela // Daily Variety;06/12/2001, Vol. 272 Issue 7, p4 

    Reports on the address by United States Senate majority leader Thomas Daschle during the 2001 annual convention of the cable industry. Daschle's favorable words towards the industry's broadband efforts; Daschle's comments abuot the importance of competition.

  • That Dumb Pipe Is Cable's Edge. Marsik, LaRae // Multichannel News;8/18/2003, Vol. 24 Issue 33, p31 

    Comments on the marketing competition between cable operators in the U.S. Significance of broadband to consumers; Views on the value of content; Importance of delivery reliability.

  • Carriers Confront OSS Challenges. Barthold, Jim // Telecommunications - Americas Edition;May2005, Vol. 39 Issue 6, p23 

    The article focuses on the challenges faced by the IP service providers in BSS and OSS technology infrastructure. The pulsing OSS will sustain the telephone industry, while firing its death rays at competitors like cable service providers that are riding on broadband networks and increasingly...

  • Telco TV: VoIP, huh? Boom! In your face! B. R. S. // CED;Dec2007, Vol. 33 Issue 12, p24 

    The article reports on the impact of competition from the telecommunication on the cable industry's video and broadband subscriber statistics and stock prices in the third quarter of 2007 in the U.S. According to Comcast, competition from Verizon's FiOS and AT&T’s U-verse began biting...

  • Staying competitive in small markets: The role of on-demand and advanced services. Badawiyeh, Basil // CED;Dec2006, Vol. 32 Issue 12, p38 

    The article discusses the role of on-demand and advanced services in helping cable operators stay competitive in small cable market in the U.S. In order to stay competitive in the market, as well as to meet the demand of the customers, cable operators should maximize their offerings and...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics