The Year of Resilience

Azzato, Maureen; Browne, Michael
January 2006
Convenience Store News;1/16/2006, Vol. 42 Issue 1, p3
Trade Publication
This article presents information on the convenience store industry in the U.S. A retailer could look at the previous year's sales figures for any top category and then gauge his previous year's numbers against that. The dynamic nature of the convenience industry makes forecasting a daunting task, but over the years with the help of solid data and analysis partners, input from leaders in the supplier community and, the forecast council made up of veteran retailers, a successful formula can be devised that continues to improve. Many convenience store businesses were decimated by the storms and will take some time to recover, if they can at all. Maureen Maguire, president and founder of Maureen Research and our data partner for the 4th Annual 2006 Forecast Study, noted that consumer confidence was on the rise in the fourth quarter of 2005 and a corresponding rise in retailer confidence is on the way.


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