Lippe, Dan
May 2000
Advertising Age;5/1/2000, Vol. 71 Issue 19, p8
Trade Publication
The article comments on various issues and events related to advertising in the U.S. Some advertising agencies decided to cancel work and joined in Black Tuesday in Miami, Florida after the seizure of Cuban immigrant Elian Gonzalez. When it comes to representing products, endorsers became hard to deal with. Manufacturers, in order to execute a sound advertising, must create a persona and exert effort to bring it to life.


Related Articles

  • Wieden's Black Eye. Linnett, Richard; Dawson, Angelo; Siebert, T.W. // Adweek Southeast Edition;02/14/2000, Vol. 21 Issue 7, p44 

    Focuses on the reported plan of Wieden & Kennedy agency to use a photograph of Elian Gonzalez, a Cuban refugee in the United States, in one of its advertisement. How the story turned up in `Time' magazine.

  • Why Not Make a TV Ad While You're Here, Elian? Padgett, Tim // Time; 

    Mentions the public appearances of six-year-old Cuban refugee Elian Gonzalez, and how AltaVista wants to cast him in commercials, according to Wieden & Kennedy advertising agency.

  • Wieden's Black Eye. Linnett, Richard; Dawson, Angela; Siebert, T.W. // Adweek Midwest Edition;02/14/2000, Vol. 41 Issue 7, p44 

    Deals with the plan of Wieden & Kennedy company to create an advertising campaign for AltaVista featuring the name of Cuban refugee Elian Gonzalez.

  • Wieden's black eye. Linnett, Richard // Adweek Eastern Edition;2/14/2000, Vol. 41 Issue 7, p44 

    Focuses on the embarrassing experience of ad agency Wieden & Kennedy for coming up with an idea to feature Elian Gonzalez, a Cuban refugee, in an Alta Vista campaign. Assignment given to an in-house art buyer to locate a photo of Gonzalez; Story written by `Time' magazine reporter Tim Padgett...

  • Wieden's Black Eye. Dawson, Angela; Siebert, T.W.; Linnett, Richard // Adweek New England Edition;02/14/2000, Vol. 37 Issue 7, p44 

    Focuses on the advertising campaign plan of Wieden & Kennedy company which will feature Cuban refugee Elian Gonzalez. Details on the plan of the advertising agency.

  • Wieden's Black Eye. Linnett, Richard; Dawson, Angela; Siebert, T.W. // Adweek Western Edition;02/14/2000, Vol. 50 Issue 7, p44 

    Reports that Wieden & Kennedy company is developing an advertising campaign for Alta Vista company featuring Elian Gonzalez, a Cuban refugee.

  • Double Standards? An Evaluation of the Propaganda Model and the Indexing Hypothesis on Immigration Coverage. Kennis, Andrew // Conference Papers -- National Communication Association;2008, p1 

    Two models on the media, the propaganda model and the indexing hypothesis, contain critical postulates on the media performance of the U.S. news media. However, both models have only been applied to coverage on international issues originating from locations abroad. Can these models be applied...

  • Divide grows over Elian's future. Richey, Warren // Christian Science Monitor;4/3/2000, Vol. 92 Issue 91, p1 

    Focuses on the debate between United States immigration officials and Cuban-Americans in Miami, Florida over the fate of 6-year-old Cuban refugee Elian Gonzalez.

  • Elian's dad is in the US, but for how long? Richey, Warren // Christian Science Monitor;4/7/2000, Vol. 92 Issue 95, p2 

    Discusses whether Juan Miguel Gonzalez, the father of cuban refugee Elian, will want to take custody of his son and defect to the United States or return to Cuba.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics