In Jody's Shop (I)

Osborne, John
March 1978
New Republic;3/18/78, Vol. 178 Issue 11, p17
The article talks about the capacity of Joseph L. Powell as press secretary of U.S. President Jimmy Carter. The author states that one of Powell's major public relations triumphs has been in getting journalists to refer to and think of him as Jody. According to the author, an incompetent press secretary and a poor public relations performance can affect the public perception of a president and of his performance. The author asserts that Powell's role as press secretary is secondary to his role as a general adviser to the president.


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