TITLE

SWOT Analysis

PUB. DATE
April 2008
SOURCE
H & M Hennes & Mauritz AB SWOT Analysis;Apr2008, p5
SOURCE TYPE
SWOT Analysis
DOC. TYPE
Company Report
ABSTRACT
A business analysis of H & M Hennes & Mauritz AB, which is engaged in the design, production and retailing of clothing items and related accessories is provided, focusing on its strengths, weaknesses, opportunities for improvement and threats to the company. Strengths include benefits derived from is strong brand image. Weaknesses include its slow store expansion. Opportunities for improvement include continuous growth on retail apparel industry. Threats to the company include rising competition.
ACCESSION #
31936782

 

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