TITLE

SWOT Analysis

PUB. DATE
August 2007
SOURCE
Swatch Group, Ltd. SWOT Analysis;Aug2007, p5
SOURCE TYPE
SWOT Analysis
DOC. TYPE
SWOT Analysis
ABSTRACT
A business analysis of Swatch Group Ltd., a manufacturer and distributors of finished watches and jewelry, is provided, focusing on its strengths, weaknesses, opportunities for improvement and threats to the company. Strengths include strong brands and market position. Weaknesses include employee productivity. Opportunities for improvement include strategic alliance with Tourneau. Threats to the company include rising raw material costs.
ACCESSION #
26856402

 

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