TITLE

SWOT Analysis

PUB. DATE
November 2006
SOURCE
Barilla Holding Societ per Azioni SWOT Analysis;Nov2006, p5
SOURCE TYPE
SWOT Analysis
DOC. TYPE
Company Report
ABSTRACT
A business analysis of Barilla Holding SpA, a privately held food-processing company, engaged in the production of pastas, instant pasta sauces, crackers, sweet snacks, and grissini, is provided, focusing on its strengths, weaknesses, opportunities for improvement and threats to the company. Strengths include benefits derived from its strong market position. Weaknesses include its lack of significant presence in Asia. Opportunities for improvement include growing foodservice sector. Threats to the company include emergence of private label products.
ACCESSION #
23667721

 

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