TITLE

SWOT Analysis

PUB. DATE
May 2005
SOURCE
H & M Hennes & Mauritz AB SWOT Analysis;May2005, p6
SOURCE TYPE
SWOT Analysis
DOC. TYPE
SWOT Analysis
ABSTRACT
Provides a business analysis of H & M Hennes & Mauritz AB, a company primarily involved in the fashion design, and retail sale businesses, focusing on its strengths, weaknesses, opportunities for improvement and threats to the company. Strengths, including benefits derived from its strong revenue growth and increase in profitability, and geographic and business diversity; Weaknesses, including relatively slow store expansion and low like-for-like sales growth; Opportunities for improvement, including growing demand for denim apparel and price conscious customers; Threats to the company, including poor retailing outlook in the Eurozone and increasing labor costs in Europe.
ACCESSION #
21013610

 

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