TITLE

SWOT Analysis

PUB. DATE
April 2005
SOURCE
Genmar Holdings, Inc. SWOT Analysis;Apr2005, p5
SOURCE TYPE
SWOT Analysis
DOC. TYPE
Company Report
ABSTRACT
Provides a business analysis of Genmar Holdings Inc., one of the largest builders of recreational boats in the world, focusing on its strengths, weaknesses, opportunities for improvement and threats to the company. Strengths, including benefits derived from its strong brand presence and marketing strategy; Weaknesses, including concentration of manufacturing locations and product recalls; Opportunities for improvement, including concentration of manufacturing locations and product recalls; Threats to the company, including seasonal nature of industry and declining consumer spending.
ACCESSION #
21013557

 

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