TITLE

SWOT Analysis

PUB. DATE
November 2005
SOURCE
Blue Cross Blue Shield of Massachusetts SWOT Analysis;Nov2005, p5
SOURCE TYPE
SWOT Analysis
DOC. TYPE
Company Report
ABSTRACT
Provides a business analysis of Blue Cross and Blue Shield of Massachusetts Inc., an independent, not-for-profit health care company, which provides a wide range of health care programs, educational services, and health insurance to about 2.75 million members, focusing on its strengths, weaknesses, opportunities for improvement and threats to the company. Strengths, including benefits derived from its size of operations in Massachusetts, high service standards and good financial condition; Weaknesses, including high claims expenses, lower flexibility compared to commercial operators and lack of diversification; Opportunities for improvement, including technology improvements, development of solutions to address key healthcare concerns and anticipated increase in renewals prices; Threats to the company, including increasing medical costs, ongoing consolidation in the managed care segment and poor state of government finances.
ACCESSION #
21011513

 

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