TITLE

SWOT Analysis

PUB. DATE
November 2005
SOURCE
Polo Ralph Lauren Corporation SWOT Analysis;Nov2005, p5
SOURCE TYPE
SWOT Analysis
DOC. TYPE
Company Report
ABSTRACT
The article offers an analysis of Polo Ralph Lauren Corp., a company engaged in the designing, marketing and distribution of lifestyle products. It discusses the brand equity of the company's brand names. Details of the online operations of Polo Ralph Lauren are outlined. It explores the implications of the dependence of the company on its licensing partners.
ACCESSION #
19683635

 

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