Key Facts

October 2005
Trinity Mirror, PLC SWOT Analysis;Oct2005, p4
SWOT Analysis
Company Report
A chart is presented that lists information about Trinity Mirror PLC, a magazine and newspaper publisher in Great Britain.


Related Articles

  • Metro Scotland adds new edition.  // PrintWeek;6/29/2012, p7 

    The article reports on the launch of the June 18, 2011 edition of Metro Scotland by Trinity Mirror into Aberdeen, Stonehaven and Dyce railway stations in England.

  • Print review will follow.  // Printing World;8/7/2003, Vol. 283 Issue 6, p12 

    Focuses on the terms of the agreement signed between Trinity Mirror PLC and West Midlands company in Great Britain.

  • Trinity Mirror launches showbiz portal. Jardine, Alexandra // Marketing (00253650);12/14/2000, p8 

    Reports on Trinity Mirror Digital's launching of its online entertainment portal icShowbiz.com. Information offered; Creation of an advertising campaign by Grey Advertising and MediaCom TMB.

  • Trinity Mirror creative account up for review. Mason, Tania // Marketing (00253650);11/22/2001, p8 

    Reports the review of creative account from Trinity Mirror in Great Britain. Refusal of marketing director Alisdair Luxmoore to confirm the review; Scrutiny of incoming marketing director on the agency; Effect of the terrorist attack on the company.

  • The People in shake-up.  // Printing World;8/19/2002, Vol. 279 Issue 8, p5 

    Describes the redesign of publishing company Trinity Mirror's 'Sunday People' newspaper.

  • Trinity Mirror kicks off 15m pounds creative review. Taylor, John // Campaign;11/23/2001, Issue 47, p5 

    Reports the review of the advertising account of Trinity Mirror in Great Britain. Worth of the account; Implications of the move to M&C Saatchi advertising agency; Agencies considered for the account.

  • Trinity Mirror to launch Scottish evening dailies. Choueke, Mark // Marketing Week;8/24/2006, Vol. 29 Issue 34, p14 

    The article reports on the plan of Trinity Mirror PLC to launch two evening editions of the "Scottish Daily Record" in Glasgow and Edinburgh, Scotland. According to Trinity Mirror, the newspapers will be available from 3 p.m. everyday in over 1,000 outlets. The focus of the editorial content of...

  • GPs 'misled' by rep's claim of PCG backing.  // GP: General Practitioner;9/16/2002, p18 

    Reports that representative of pharmaceutical company Trinity has violated the Prescription Medicines Code of Practice by giving the misleading impression that she was working with local primary care group.

  • Media on Trial. Simpson, Matt // Media Week;9/15/2009, Issue 1225, p7 

    The article reviews the Trinity Mirror celebrity web site 3am.co.uk.


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