TITLE

SWOT Analysis

PUB. DATE
October 2004
SOURCE
Genmar Holdings, Inc. SWOT Analysis;October 2004, p5
SOURCE TYPE
SWOT Analysis
DOC. TYPE
Company Report
ABSTRACT
Presents key facts about Genmar Holdings Inc., which is one of the largest builders of recreational boats in the world and operates as a privately held company, focusing on its strengths, weaknesses, opportunities for improvement and threats to the company. Strengths, including leader in technological innovation, strong brand presence and strong marketing strategy; Weaknesses, including concentration of manufacturing locations, product recalls and dependence on a few suppliers for engines.
ACCESSION #
16895400

 

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