Designing of Knowledge Management Critical factors Strategic Matrix in Banking Industry (Case Study: Eghtesade Novin Branches of Iran)

Abbasi, Mohammad Reza; Shahamati, Mahdi
March 2011
Interdisciplinary Journal of Contemporary Research in Business;Mar2011, Vol. 2 Issue 11, p530
Academic Journal
Case Study
Today's business world is based on the principle of efficient utilization of knowledge. Customer oriented organizations have picked up "institutional knowledge" as their slogan because using the customers knowledge in a business is conductive to profit and a quality of competitiveness, as well. Banks are no exceptions in this respect and in order to survive in the competitive world today they should utilize the modern methods to acquire, maintain and promote knowledge. The remarkable development of communications and information technology has transformed the business world and the banking business, as a consequence. Thus, knowledge-oriented ventures require an approach that would incorporate unseen assets such as organizational knowledge and competencies in human resources, innovation, customer relationships, organizational culture, organizational structure and procedures. This paper has attempted to identify the critical success and failure factors in knowledge management in the banking industry using the strategic matrix and also to prioritize them from the perspective of managers and experts in the Eghtesad-e-Novin Bank in Tehran. The analysis results of the strategic matrix of elements of knowledge management show that the most important critical success factors in knowledge management is the effectiveness of information systems while the most critical failure factors include lack of top management commitment to the principles of knowledge management in organizations. This obligates officials to pay even more attention to these areas.


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