TITLE

Lead with a Story

AUTHOR(S)
Smith, Paul
PUB. DATE
February 2013
SOURCE
Lead With a Story;2/8/2013, p1
SOURCE TYPE
Book Summary
DOC. TYPE
Book Summary
ABSTRACT
Until recently, storytelling was considered “unprofessional” in the corporate world. Today, storytelling is well-accepted in corporate America as a tool for sharing information in a compelling way that engages others. In fact, many large corporations actually have their own corporate story tellers. In Lead with a Story, author Paul Smith applies storytelling to the most difficult challenges leaders face. Smith groups these challenges into five distinct categories: Envision Success, Create an Environment for Winning, Energize the Team, Educate People, and Empower Others. Through insights and inspirational stories, Smith explores the power of storytelling when used to engage others in both work and life.
ACCESSION #
85342370

 

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