The Power of Story

Loehr, Jim
February 2008
Power of Story - Business Book Summaries;2008, Vol. 1 Issue 1, p1
Book Summary
As human beings, we look for explanations for why things happen to us and why we do things. Therefore we tell stories, sometimes unconsciously and sometimes consciously, to ourselves and to others, that provide a context for our experiences. In "The Power of Story," Jim Loehr, the noted performance expert and sports psychologist, introduces the idea that our lives unfold in accordance with the stories we tell. We have stories about our work, our families, our relationships, our health, and about what we want and what we are capable of achieving. Few of us recognize that we are, in fact, telling stories, or realize what those stories are, or that we can change them, and, as a result, change our lives. The critical first step in getting our stories right is to ensure that they are aligned with our purpose, our ultimate mission in life. As long as we rely on false purposes and faulty storytelling, which is the result of unconscious distortions, hidden conflicts, and incorrect assumptions, to navigate through life, our story will never bring us fulfillment. By listening to the stories our private voice tells, we can determine if the stories are true, whether they can take us where we want to go in life and if they are inspiring us to hope-filled action. Once the subconscious influences in our dysfunctional story are made conscious, we can begin crafting a new story. In constructing our new story, we must be fully engaged with physical, mental, emotional, and spiritual energy. To have power, our new story must become embedded in our subconscious, and we must develop rituals, concrete measurables that correct a specific component of our new story so that we can begin correcting the entire story. Each time we "ritualize" a new, improved behavior and turn it into a conscious habit, we free up new conscious energy to change in other important ways.


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