The Well-Timed Strategy

Navarro, Peter
August 2006
Well-Timed Strategy - Business Book Summaries;2006, Vol. 1 Issue 1, p1
Book Summary
When plotting strategy to achieve competitive advantage, many companies fail to take into account the importance of the business cycle. The business cycle revolves around economic movements that ebb and flow between recessionary troughs and prosperous peaks. This cycle is arguably one of the single most important determinants of corporate profitability and stock price performance. The Well-Timed Strategy addresses what author Peter Navarro refers to as "Master Cyclist" principles and explains how well-timed strategies and tactics can be used to manage the business cycle for competitive advantage. This book delves into a vast range of considerable opportunities to help corporate teams gain an edge over business rivals during both recessionary and expansionary phases of the business cycle. Real-world examples demonstrate the management and mismanagement of the business cycle, and teach business executives how to improve their company's stature and performance. The "Master Cyclist" deploys well-timed strategies and tactics encompassing functional areas of marketing and pricing, production and inventory control, and human resource development. These strategies and tactics should focus on risk management, implementation of capital expenditure programs, and the tactical timing of acquisitions and divestitures. The Master Cyclist fully understands all major aspects of the modern corporation and how to incorporate strategies to achieve peak performance. How a business cycle can be proactively managed relies on a clear understanding of the fluctuating fortunes of most companies. As the business cycle moves from bright and prosperous expansionary times to difficult recessionary troughs, Master Cyclists use their knowledge to recognize the profound impact on the fortunes and fates of so many businesses. Well-timed strategies across the varied business cycle phases are critical for maintaining and achieving competitive advantage when dynamic movements and macroeconomic shocks come into strategic play. Implementing the principles covered in this book will enable any organization to improve its competitive position and performance.


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