TITLE

Knowledge, Motivation, and Adaptive Behavior (Book)

AUTHOR(S)
Hafer, John
PUB. DATE
May 1987
SOURCE
Journal of Personal Selling & Sales Management;May87, Vol. 7 Issue 1, p73
SOURCE TYPE
Review
DOC. TYPE
Book Review
ABSTRACT
Reviews the book "Knowledge, Motivation, and Adaptive Behavior: A Framework for Improving Selling Effectiveness," by Barton Weitz, Harish Sujan and Mita Sujan.
ACCESSION #
6652184

 

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