TITLE

Management of the Sales Force (Book)

AUTHOR(S)
Evans, Kenneth R.
PUB. DATE
November 1984
SOURCE
Journal of Personal Selling & Sales Management;Nov84, Vol. 4 Issue 2, p74
SOURCE TYPE
Review
DOC. TYPE
Book Review
ABSTRACT
Reviews the book "Management of the Sales Force," 6th ed., by William J. Stanton and Richard H. Buskirk.
ACCESSION #
6291627

 

Related Articles

  • MANAGEMENT OF THE SALES FORCE, Revised Edition, 1964. Jones, Manley Howe // Journal of Marketing;Jan1965, Vol. 29 Issue 1, p109 

    The article reviews the book "Management of the Sales Force," by William J. Stanton and Richard H. Buskirk.

  • MANAGEMENT OF THE SALES FORCE, Fourth Edition. Shawver, Donald L.; Charles E. Treas // Journal of Marketing;Jan1976, Vol. 40 Issue 1, p116 

    The article reviews the book "Management of the Sales Force," 4th edition, edited by William J. Stanton and Richard H. Buskirk.

  • MANAGEMENT OF THE SALES FORCE. Wright, John S.; Payne, Stanley L. // Journal of Marketing;Jul1961, Vol. 25 Issue 5, p124 

    The article reviews the book "Management of the Sales Force," by William J. Stanton and Richard H. Buskirk.

  • MANAGEMENT OF THE SALES FORCE. Gordon, Guy G.; Raymond, Robert S. // Journal of Marketing;Jan1970, Vol. 34 Issue 1, p114 

    The article presents a review of the book "Management of the Sales Force," by William J. Stanton and Richard H. Buskirk.

  • Principles of Marketing Fourth Edition.  // Marketing News;9/15/74, Vol. 8 Issue 6, p11 

    The article reviews the book "Principles of Marketing" Fourth Edition, by Richard H. Buskirk.

  • PRINCIPLES OF MARKETING, Third Edition. Gordon, Guy G.; Fox, Harold W. // Journal of Marketing;Apr1971, Vol. 35 Issue 2, p106 

    The article reviews the book "Principles of Marketing," third ed., by Richard H. Buskirk.

  • PRINCIPLES OF MARKETING: The Management View. Jones, Fred M.; Payne, Stanley L. // Journal of Marketing;Oct66, Vol. 30 Issue 4, p105 

    The article presents a review of the book "Principles of Marketing: The Management View," by Richard H. Buskirk.

  • MODERN MANAGEMENT AND MACHIAVELLI (Book). Roth, Allan // Journal of Retailing;Fall75, Vol. 51 Issue 3, p65 

    Reviews the book "Modern Management and Machiavelli," by Richard H. Buskirk.

  • PRINCIPLES OF MARKETING/CASES AND READINGS IN MARKETING. Faville, David E.; Payne, Stanley L. // Journal of Marketing;Apr1963, Vol. 27 Issue 2, p116 

    The article reviews the books "Principles of Marketing" and "Cases and Readings in Marketing," by Richard H. Buskirk.

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics