TITLE

Predictably Irrational: The Hidden Forces That Shape Our Decisions

AUTHOR(S)
Karelaia, Natalia
PUB. DATE
February 2009
SOURCE
Academy of Management Perspectives;Feb2009, Vol. 23 Issue 1, p86
SOURCE TYPE
Review
DOC. TYPE
Book Review
ABSTRACT
The article reviews the book "Predictably Irrational: The Hidden Forces That Shape Our Decisions," by Dan Ariely.
ACCESSION #
37008011

 

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