TITLE

Small Giants: Companies That Choose To Be Great Instead of Big

PUB. DATE
September 2006
SOURCE
Marketing Health Services;Fall2006, Vol. 26 Issue 3, p6
SOURCE TYPE
Review
DOC. TYPE
Book Review
ABSTRACT
The article reviews the book "Small Giants: Companies That Choose To Be Great Instead of Big," by Bo Burlingham.
ACCESSION #
22364012

 

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