TITLE

CHAPTER 39: CELLPHONES & MOBILE MEDIA

PUB. DATE
April 2006
SOURCE
Entertainment, Media & Advertising Market Research Handbook;2006, Issue 8, p255
SOURCE TYPE
Market Research Report
DOC. TYPE
Book Chapter
ABSTRACT
Chapter 39 of the book "The 2006 Entertainment, Media & Advertising Market Research Handbook" is presented. The fastest growing application among all media categories is mobile entertainment. It includes cellular telephones, personal digital assistants and video iPods. Because Japan is a leader in wireless protocol technology, this country is ahead in the use of advanced mobile features.
ACCESSION #
22731257

 

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