Apfa's populist policies are turning it into a political irrelevance

September 2014
Money Marketing;9/4/2014, Issue 1451, p30
The article discusses the keys to the success of a lobbying effort by the Association of Professional Financial Advisers (Apfa). Topics covered include the contacts uncovered between senior regulators and financial services firms, the need for access to the politicians' and regulators' offices and the importance of a strong argument to lobbying. Also mentioned is the need to go with the flow of public opinion.


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