TITLE

THE CORPORATE TRUST GAP ACROSS EUROPE

PUB. DATE
May 2003
SOURCE
Brand Strategy;May2003, Issue 171, p38
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Assesses the commitment of various corporate organizations on social responsibilities in Europe. Concerns over customer retention; Awareness on the product preferences of the consumers; Creation of charitable programs.
ACCESSION #
9835539

 

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