TITLE

Trying out the beds

PUB. DATE
May 2003
SOURCE
Furniture/Today;5/19/2003, Vol. 27 Issue 36, p19
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents the statement of several furniture entrepreneurs on how to convince customers to buy their beds. Remarks from Jeff Laughlin of Mattress Gallery about customers; Idea of Tom Lawhorn of Rhodes company about customers who want to test the bed sets; Strategies to encourage consumers to lie down on the beds.
ACCESSION #
9814430

 

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