Trying out the beds

May 2003
Furniture/Today;5/19/2003, Vol. 27 Issue 36, p19
Trade Publication
Presents the statement of several furniture entrepreneurs on how to convince customers to buy their beds. Remarks from Jeff Laughlin of Mattress Gallery about customers; Idea of Tom Lawhorn of Rhodes company about customers who want to test the bed sets; Strategies to encourage consumers to lie down on the beds.


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