TITLE

Canada bolsters exhibition sector

AUTHOR(S)
Cook, Alyson
PUB. DATE
October 1997
SOURCE
Marketing Event;Oct97, p12
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports the promotional campaign of the Canadian exhibitions industry to boost awareness among the country's businesses of the effectiveness of exhibitions. Launching of a year-long campaign by the Canadian Association of Exposition Managers (CAEM); Goal of the campaign.
ACCESSION #
9712103890

 

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