TITLE

One milk drink after another

PUB. DATE
October 1997
SOURCE
Marketing Event;Oct97, p8
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports that the Nesquik Fresh milk finished its five-week roadshow at the end of September 1997 as rival brand Ovaltine launched its Power milk drink with a nationwide sampling tour. Aims of the Nesquik Fresh milk's promotion; Supporters of Ovaltine's launching of Power milk drink.
ACCESSION #
9712103826

 

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