TITLE

Expanding CD-ROM product life and channels: Creating

AUTHOR(S)
Kelly, Paul
PUB. DATE
June 1997
SOURCE
EMedia Professional;Jun97, Vol. 10 Issue 6, p62
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
Provides information on how to extend the product life and channels of compact disc-read only memory (CD-ROM). Upgrading of CD-ROM; Example of a software that sustain its sales through add-ons; Key considerations in extending wide variety of titles.
ACCESSION #
9711214370

 

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