TITLE

Sprint's McAfee widens Hispanic focus

PUB. DATE
November 1997
SOURCE
Brandweek;11/03/97, Vol. 38 Issue 41, p68
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports that wireless communications provider Sprint PCS has appointed Southeast region sales and marketing vice president Paul McAfee to lead Hispanic efforts nationwide. Background information on the company; Details on the career of McAfee; Comments from Chuck Levine, Sprint PCS chief marketing officer.
ACCESSION #
9711162264

 

Related Articles

  • The S-curve. Ford, Tracy // RCR Wireless News;6/24/2002, Vol. 21 Issue 25, p12 

    Focuses on the S-curve, a technology cycle from the time a concept is introduced through its adoption and before it is replaced by another technology. Obstacles that successful technologies need to overcome; Second-quarter guidance of Sprint PCS.

  • 3G wars. Ford, Tracy // RCR Wireless News;8/26/2002, Vol. 21 Issue 34, p10 

    Comments on the third-generation (3G) network technology launched by Sprint PCS in August 2002. Claims of Sprint PCS and Verizon Wireless; Findings of Probe Research and RBC Capital Markets on the 3G technology.

  • Sprint PCS offers Voice Command dialing service.  // RCR;08/07/2000, Vol. 19 Issue 32, p4 

    Informs on United States-based Sprint PCS' introduction of PCS Voice Command in a move to strengthen its telematics strategy.

  • Sprint PCS simplifies PCS pricing.  // Telephony;09/22/97, Vol. 233 Issue 12, p56 

    States that Sprint PCS has established a unified pricing structure for the 65 metropolitan trading areas its networks cover in the United States.

  • Sprint expands Lucent deal.  // Telephony;06/22/98, Vol. 234 Issue 25, p7 

    Reports that Sprint PCS has granted an additional contract to Lucent Technologies Ltd. for the expansion of its wireless network. Deal's coverage of network infrastructure and professional services; Sprint's expansion plans.

  • Sprint PCS wired for Arlington retail store. Rodda, Kelli // Business Press;11/8/96, Vol. 9 Issue 28, p6 

    Reports on Sprint PCS' lease of 2,700 square feet in Arlington, Texas for a future retail site. Number of markets targeted by the end of 1996; Services and products to be offered by the Sprint stores.

  • Verizon beats Sprint PCS to 1XRTT. Carroll, Kelly // Wireless Review;Feb2002, Vol. 19 Issue 2, p12 

    Reports on the commercial launching of the 1XRTT, a third generation telecommunication technology in the U.S. markets developed by Verizon Wireless. Advantage of 1XRTT over other telecommunication standards; Competition of the company with Sprint PCS.

  • Sprint PCS takes aim at business segment. Luna, Lynnette // RCR;05/24/99, Vol. 18 Issue 21, p29 

    Reports that Sprint PCS is targeting business users in the United States. Strengthening of growth and average revenue per user numbers; Competition strategies of the company.

  • Sprint PCS hiring 50 as it gears up to enter Utah market. Rattie, Barbara // Enterprise/Salt Lake City;12/02/96, Vol. 26 Issue 23, p1 

    Reports on the preparations made by Sprint PCS for its entry into the Utah market. Opening of a marketing headquarters; Hiring of 50 employees; Offer of advanced Code Division Multiple Access (CDMA) technology.

  • Sprint PCS launches Web-enabled billing tool.  // RCR Wireless News;2/18/2002, Vol. 21 Issue 7, p24 

    Focuses on the eBilling & Analysis service of Sprint PCS. Function of the billing tool; Cost of the service.

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics