TITLE

Author onjective #1; Can we remake multimedia?

AUTHOR(S)
Kozel, Kathy
PUB. DATE
January 1997
SOURCE
EMedia Professional;Jan1997, Vol. 10 Issue 1, p50
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
Discusses the credibility problem of the interactive multimedia industry in the United States. Rethinking in the marketing side of multimedia; Employment of systems theories in solving the problem.
ACCESSION #
9711064186

 

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