TITLE

Bell's kicks off TV ad at Ibrox

AUTHOR(S)
Cook, Alyson
PUB. DATE
September 1997
SOURCE
Marketing Event;Sep97, p11
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports that United Distillers unveiled a television ad campaign for its Bell's brand. Bell's sponsorship of four Scottish football leagues; Bell's estimated retail value.
ACCESSION #
9710275693

 

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