TITLE

Eastern Europe eagerly accepts U.S. franchisors

AUTHOR(S)
Gatland, Laura
PUB. DATE
September 1997
SOURCE
Franchise Times;Sep97, Vol. 3 Issue 8, p17
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the domination of American franchisors in Eastern Europe where franchising is a relatively new concept. Factors drawing American franchisors to parts of Eastern Europe; Finding of local financing as an obstacle; Predominant franchisors; Leading markets in Eastern Europe.
ACCESSION #
9710221949

 

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