Recruiting isn't down, just different

Sullivan, S.F.
July 1997
LAN: Life Association News;Jul97, Vol. 92 Issue 7, p24
Trade Publication
Provides information on overall agent recruiting in the insurance industry based on data from LIMRA International as of July 1997. Includes recruiting program instituted at Equitable Society; Principal Finance Group's Net One program; Focus on long-term recruitment at Northwestern Mutual.


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