TITLE

Freedom fuels Linens'n things

AUTHOR(S)
Mammarella, James
PUB. DATE
May 1997
SOURCE
Discount Store News;5/5/97, Vol. 36 Issue 9, pH6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
States how Linens'n Things company (LNT) seeks to adopt marketing strategies of its competitor, Bed Bath and Beyond to increase revenues. Annual revenue of LNT since 1992 under Norman Axelrod, chairman, president and chief executive officer of Linens'n Things; Merchandise offered by LNT; Impact of LNT's experiments on a variety of concepts; More information. INSET: Linens'n Things..
ACCESSION #
9707030227

 

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