TITLE

Organza: A matter of timing

AUTHOR(S)
Fine, Jenny B.
PUB. DATE
October 1996
SOURCE
WWD: Women's Wear Daily;10/25/1996, Vol. 172 Issue 80, p12
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the delay in the launching of Organza, the newest women's fragrance collection by Parfums Givenchy in the American market. Reason for the delay; Feedback about the perfume's launching in Europe; Expected date of the launching; Target market; Retail price; Projected sales.
ACCESSION #
9706103815

 

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